Complete Guide to Mother Dairy Franchise in India – Cost, Profit & ROI

Mother Dairy is one of the most trusted dairy brands in India, ranking first when it comes to the best dairy companies in the country. Established in 1974, the firm has grown to become a household name due to its excellent dairy products, milk, and processed food. Mother Dairy has over a million customers in India, presenting entrepreneurs with an amazing business prospect through its franchisee program.

If you've ever considered starting your own dairy business, a Mother Dairy Franchise may be your key to a successful venture. In this guide, we'll take you through each and every aspect—investment, profit percentage, requirements, and return on investment (ROI)—so that you can make a well-informed choice.

Why Opt for a Mother Dairy Franchise?

Before we dive into figures, let's understand why a Mother Dairy franchise is one of the most profitable business ventures in India:

Brand Trust: Being a government-owned subsidiary of NDDB (National Dairy Development Board), Mother Dairy enjoys credibility and customer trust. 

Strong Market Demand: Such basic commodities as milk, paneer, curd, ice creams, and butter are daily demand items. 

Wide Product Range: Besides milk, the brand also retails juices, frozen foods, and other beverages. 

Proven Business Model: The brand's marketing, logistics, and supply chain strengths benefit the franchisees.

High ROI Potential: With moderate investment, the profit margins are good, particularly in urban and semi-urban locations.

Franchise Types of Mother Dairy

Mother Dairy offers various formats based on location, affordability, and demand.

1. Milk Booth / Retail Outlet

Suitable for small investors.

Placed in residential colonies, markets, and office areas.

Mainly deals with milk and dairy product vending.

2. Ice Cream & Juice Parlour

A slightly higher investment is required.

Exclusive outlets for the sale of ice creams, juices, and flavored milk.

Best suited for malls, colleges, and crowded marketplaces.

3. Mother Dairy Product Distribution

Works as a distributor to provide products to a group of retail shops.

Needs more space and a cold storage area.

Best for businesspeople who are planning a wholesale setup.

Mother Dairy Franchise Cost in India (2025 Update)

Investment in starting a Mother Dairy Franchise varies with the franchise and area.

Security Deposit / Franchise Fee: ₹50,000 – ₹1,00,000 (refundable in certain situations).

Shop Setup Cost: ₹5,00,000 – ₹10,00,000 (interior, freezer, signage, and equipment).

Working Capital: ₹2,00,000 – ₹3,00,000 (stock and day-to-day expenses).

Total Investment: ₹8,00,000 – ₹12,00,000 approx.

???? Note: Prices may differ depending on city, outlet size, and market demand.

Profit Margin & Earnings from Mother Dairy Franchise

Now let's discuss what every entrepreneur is interested in knowing—how much profit can you earn?

Milk & Dairy Products: 10–20% profit margin.

Ice Creams & Beverages: 20–25% profit margin.

Average Daily Sales (Urban Area): ₹20,000 – ₹40,000.

Monthly Earnings: ₹80,000 – ₹1,50,000 (after expenses).

ROI Period: 12 – 18 months approx.

For short, a Mother Dairy Franchise provides consistent cash flow and faster return on investment in comparison to other food franchises.

Requirements for Opening a Mother Dairy Franchise

1. Space Requirement

Minimum 150 – 250 sq. ft. for a retail booth.

For ice cream parlours: 300 – 500 sq. ft. ideal.

Should be in a high-traffic location.

2. Infrastructure Requirements

Deep freezers, refrigerators, display counters.

Adequate electricity connection and water supply.

Cold storage (for distributors).

3. Eligibility Criteria

Applicant should be an Indian national.

Age: 21 years and above.

Basic business management knowledge.

Financial ability to invest and maintain operations.

How to Apply for a Mother Dairy Franchise in India

Do the following to begin:

Visit Official Website

Visit Mother Dairy's website

Click on the "Franchise/Dealership" tab.

Submit Franchise Application Form

Enter your name, contact no., investment potential, and desired location.

Verification Process

The company verifies the application and verifies the location.

Agreement & Training

You sign the franchise agreement after it has been approved.

Training in operations, sales, and customer services is given by Mother Dairy.

Outlet Setup

Design of the store, brand establishment, and equipment installation is done by the company.

Launch & Operations

Once stocked, you will begin selling and making money on day one.

Assistance Offered by Mother Dairy to Franchise Owners

Mother Dairy sees its partners succeed by providing:

Support in marketing & Branding.

Supply of Products & Logistics support.

Training for owners & staff.

Technical Support for Refrigeration & Storage.

Advertising & Promotions (seasonal promotional campaigns, offers).

Difficulty in Operating a Mother Dairy Franchise

Similar to every business, a Mother Dairy Franchise has challenges:

High Competition: From other dairy brands like Amul, Kwality, Hatsun, etc.

Perishable Products: Requires strict cold chain management.

Location Dependent: Sales largely depend on outlet placement.

Initial Struggle: May take a few months to build regular customer flow.

Is the Mother Dairy Franchise Profitable in 2025?

Yes! With increasing urban demand for packaged and hygienic milk products, Mother Dairy is a strong contender. The brand image, government support, and extensive distribution network make it a secure and lucrative investment.

If you want to invest in a low-risk business with daily returns, a Mother Dairy Franchise would be an excellent option.

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FAQs on Mother Dairy Franchise

1. How much does a Mother Dairy franchise cost in India?

Investment varies from ₹8,00,000 – ₹12,00,000 based on location and store type.

2. How much will I make in profit from a Mother Dairy franchise?

The average franchise owners can make ₹80,000 – ₹1,50,000 per month with a margin of 10–25%.

3. How soon will I get ROI?

Most franchise owners get their ROI within 12–18 months.

4. What are the space requirements?

A minimum of 150 sq. ft. is needed for a retail outlet, whereas parlours require 300–500 sq. ft.

5. Does Mother Dairy give training?

Yes, the company offers extensive training in operations, customer handling, and sales.

6. Can I start a franchise in a small town?

Yes, Mother Dairy franchises are viable in both urban and semi-urban regions, as dairy products have pan-India demand.

Conclusion

Opening a Mother Dairy Franchise is among the best business ventures in India now. With a modest investment, high returns, and a good brand name, entrepreneurs can hope for instant ROI and long-term stability.

With the right location, necessary investment, and entrepreneurial spirit, Mother Dairy Franchise can assist you in achieving a profitable and sustainable business venture in the expanding dairy sector.

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